Bright & Beautiful UK Limited - KBS Corporate

Bright & Beautiful UK Limited

KBS Corporate has advised upon the successful acquisition of Bright & Beautiful UK Limited, a market leading national franchise business offering comprehensive cleaning, laundry and ironing services to residential homes.

Initially formed by Rachel Ray in 2007, the Altrincham-based company began as a vision for an ethical, eco-friendly and professional homecare business, and in the years since, has grown exceptionally with over 50 franchisees now licensed to operate under the Bright & Beautiful brand.

Bright & Beautiful has won multiple awards since inception, and upholds a strong brand identity and company ethos. A niche, scalable business with a strong prospect for further growth, KBS Corporate identified Bright & Beautiful as a highly attractive acquisition opportunity, and thus, conducted an in-depth research strategy which targeted UK and international trade buyers, alongside private equity and private investors.

The acquirer, Texas-based The Dwyer Group, Inc., is one of the world’s largest parent companies of trade service brands. The acquisition of Bright & Beautiful marks the organisation’s ninth acquisition in the last few years, growing the system-wide turnover to over £1.2billion. As a result, the firm now controls 15 franchise brands with more than 2,800 franchisees and a record 600+ employees across North America, the UK and Germany.

Mike Bidwell, president and CEO of Dwyer Group, said “We are thrilled to welcome Bright & Beautiful to the Dwyer Group family of brands. This addition helps Dwyer Group diversify our brand presence in the UK, taking us one step closer to offering a comprehensive residential and commercial service line-up to our customers.”

Exiting shareholder of Bright & Beautiful, Rachel Ray, commented “We are delighted to join one of the most powerful organisations in the industry. Our franchise network and clients will benefit from Dwyer Group’s vast expertise and extensive resources in the service sector, enabling us to expand across the UK and beyond.”

Tom Eatough of KBS Corporate advised on the deal, and commented, “Dwyer Group and Bright & Beautiful are a great fit for one another, so I am really pleased that we managed to bring the transaction to a successful conclusion. Bright & Beautiful provides Dwyer Group with a platform to grow within the UK and beyond, so I am sure that the company will be a valuable addition to the Group. It was a pleasure to work with Rachel and I would like to wish both parties all the best for the future.”


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