The Soap Kitchen successfully acquired by Supplies For Candles
Established in 2000 as a family run business, The Soap Kitchen (2011) Ltd is now one of the UK’s leading suppliers of soaps and soap ingredients. Based in Devon, the company specialise in the crafts of soap making, toiletry making and candle making, with an established client base through the UK and Europe.
The shareholders of The Soap Kitchen instructed KBS Corporate with the sale of their business in order to facilitate their retirement plans.
Following discussions with the shareholders KBS Corporate implemented a research strategy with a primary focus on trade buyers. Two rounds of buyer reach were completed, as well as exploring other avenues to ensure the right buyer was found.
The ultimate buyer was Supplies For Candles, a Swinton-based candle company, specialising in scented candles and fragrance oils. The acquisition will allow them to gain quick entry into the soap market with an established client base in the UK and EU.
Supplies For Candles intend to fully integrate The Soap Kitchen into existing operations by way of expansion of their product offering.
The deal was overseen by Annie Shiel, Associate Director at KBS Corporate, who stated “The acquisition allowed the sellers to exit the business to pursue retirement whilst offering a deal that satisfied expectations in terms of overall valuation and deal structure. It was clear that the addition of The Soap Kitchen would complement the existing offering for Supplies for Candles and offered a wider customer following as well aa larger geographical footprint as a joint force.
“There were a number of ‘moving parts’ with the transaction which KBS had to take into consideration and attention to detail, deal knowledge and timing were key to ensure a successful outcome.
“Naturally, the events of COVID-19 did throw a few curve balls when trying to push this deal over the line but with the continued efforts from KBS and associated advisers acting on both sides, we were in a position to get the deal back on track and push through to a successful sale. It has been great to work with the sellers on this transaction and I wish them the best for the future.”